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Facebook allows advertisers target users based on ‘interests’

Facebook allows advertisers target users based on ‘interests’

Facebook has accepted allowing advertisers to track users based on their online behaviours and interests. The new revelation came up when Facebook released a new document to answer the questions asked by 2 US Senate committees. Facebook has said it does not offer targeting based on sexual preferences, race, religions and others, instead it offers targeting options based on online behaviour and interests.

read more at Economic Times

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